This summer has seen some tremendous events taking place right on our doorstep. The Olympics came right past our door at Fair Instant HQ several times and it’s true that all work stopped as we rushed out to watch the cyclists speed past. The atmosphere and anticipation as we waited for them was indescribably exciting and so much good humour around.
It’s been a while since we reported back to you on the sterling work carried out on our behalf by Save the Children.
We like to remind you every so often that buying Fair Instant doesn’t just deliver you a fine cup of instant coffee but that it also directly helps the coffee growing communities in Colombia, from where we buy much of our coffee beans.
For every jar you buy we donate 10p to Save the Children. It might not sound a lot but it can quickly add up. So far together we’ve raised over £550,000 and that’s not bad by anybody’s standards.
Do you know how your coffee got into your cup? Alright, we can probably guess how you made it. But where did it come from?
As you know, for every jar of Fair Instant sold, we donate 10p to the charity Save the Children. It may sound like a drop in the ocean but all those pennies add up and it’s just one simple way to give something back, while enjoying your daily mug of coffee. So here’s another example of how, with your help, Save the Children has made a difference.
You probably know that Save the Children is a charity that does great work, helping less fortunate children in impoverished or war-torn areas around the world. You should also know that for every jar of Fair Instant sold, 10p is donated to Save the Children.
After the hullabaloo of Fairtrade Fortnight, let’s not let the dust settle or the grass grow too much under our feet. After all, we should support Fairtrade all year round. Want to know why exactly? Well, here’s an update from our Colombian coffee growers that gives you the real nitty-gritty, including the challenges they face and why Fairtrade is so important for them.