This summer has seen some tremendous events taking place right on our doorstep. The Olympics came right past our door at Fair Instant HQ several times and it’s true that all work stopped as we rushed out to watch the cyclists speed past. The atmosphere and anticipation as we waited for them was indescribably exciting and so much good humour around.
I know that we like to remind you to keep buying Fair Instant as it supports the work of Save the Children. Our view is that if you like coffee then you might as well buy coffee that comes with a heart and a conscious. And in our view the best you can buy is Fair Instant.
It’s been a while since we reported back to you on the sterling work carried out on our behalf by Save the Children.
We like to remind you every so often that buying Fair Instant doesn’t just deliver you a fine cup of instant coffee but that it also directly helps the coffee growing communities in Colombia, from where we buy much of our coffee beans.
For every jar you buy we donate 10p to Save the Children. It might not sound a lot but it can quickly add up. So far together we’ve raised over £550,000 and that’s not bad by anybody’s standards.
Make someone a cup of coffee. Go on, you’re sticking the kettle on anyway, you might as well ask if anyone else wants one. And it’s better for the environment if you save electricity by making one big round rather than lots of separate cups. Win, win!
As you know, for every jar of Fair Instant sold, we donate 10p to the charity Save the Children. It may sound like a drop in the ocean but all those pennies add up and it’s just one simple way to give something back, while enjoying your daily mug of coffee. So here’s another example of how, with your help, Save the Children has made a difference.
You probably know that Save the Children is a charity that does great work, helping less fortunate children in impoverished or war-torn areas around the world. You should also know that for every jar of Fair Instant sold, 10p is donated to Save the Children.
So you do know that when you buy a jar of Fair Instant, we donate 10p to Save the Children, don’t you? But why this charity in particular? After all, there are thousands of worthy causes out there. Well, it kind of makes sense when you think about where coffee is grown. Here’s a clue: it’s often in the poorest areas of the world, where children are the most vulnerable.